HOME HOSPITALITY MARKETING RESTURANT MARKETING
Your regulars shouldn't have to go through an app to order your food. We bring new diners in through Google Maps, Instagram and TikTok, and move more of your orders and reservations onto channels you own.
Get My Free Restaurant MarketingMonthly OTA or app bookings × average booking value × commission %
You're paying about $3,888 a month, or $46,656 a year, in commissions.
In one line
Restaurant marketing is how a restaurant attracts new diners, fills tables, grows online orders and turns first visits into regulars.
In practice
Restaurant digital marketing combines restaurant SEO, Google Business Profile, social media, ads, online ordering, email and loyalty, with a focus on orders and reservations you own.
It's one specialty within our wider work as a hospitality marketing agency. Hosting private events or catering too? See our event planner marketing.
AT A GLANCE
UniBright Solutions is an AI-powered restaurant marketing agency serving independent restaurants, franchises and multi-location groups across the USA.
Weak Google Maps visibility, heavy delivery-app dependence, unanswered reservation calls and diners who visit once and never return.
Covers, online orders, direct order share, reviews and repeat guests, reported monthly.
Delivery apps bring reach, but every order costs you a cut. DoorDash's published plans charge 15%, 25% or 30% on delivery orders and 6% on pickup (Source: DoorDash), and you rarely get the diner's contact details.
ORDERED DIRECTLY FROM YOU
THROUGH A DELIVERY APP
0 of 6Keep the apps for discovery, then move regulars to your own ordering with packaging inserts, receipt offers and loyalty rewards. That's the practical way to reduce dependence on DoorDash and Uber Eats.
Busy nights are planned weeks ahead. These restaurant marketing ideas map to the moments diners already plan around:
Dine-in: Valentine's Day, restaurant week
Takeout & delivery: Game-day bundles
Catering & private events: Corporate kickoffs
Dine-in: Mother's Day, patio season
Takeout & delivery: Graduation party trays
Catering & private events: Graduations, showers
Dine-in: Summer menus, happy hour promotions
Takeout & delivery: Back-to-school family meals
Catering & private events: Fall wedding rehearsals
Dine-in: Holiday dinners, gift cards
Takeout & delivery: Holiday catering pre-orders
Catering & private events: Office holiday parties
Six stages take a hungry searcher to a booked table, and a first-time diner to a regular.
Be found when guests are choosing
Every campaign directs diners into a conversion-focused experience.
Respond → Capture → Qualify → Book → Follow Up
Order attribution, guest pipeline, table management, and POS integration in one connected system.
One dashboard tying SEO, ads, social, email, SMS, and AI automation to booked tables and paid orders.
*Integrations vary by booking engine, POS and property management system. Texts and emails are sent only with proper consent.
As a restaurant marketing company, we adapt our restaurant marketing services to how each part of your business earns:
Dine-in: Cuisine and "near me" searches
Takeout & delivery: "Delivery near me" and menu searches
Catering & events: Catering and private dining searches
Dine-in: Reservation campaigns
Takeout & delivery: Direct-order promos
Catering & events: Catering lead ads
Dine-in: Food photography, chef stories
Takeout & delivery: Order-now posts
Catering & events: Event photos and menus
Dine-in: Menus, booking, hours
Takeout & delivery: Online ordering
Catering & events: Catering inquiry forms
Dine-in: Regulars and birthdays
Takeout & delivery: Reorder nudges
Catering & events: Seasonal catering offers
Yes. Diners discover restaurants through Instagram and TikTok, then check Google before visiting. Consistent short videos of dishes, staff and specials build that pull, and influencer tastings help when every post is clearly disclosed.
Developers attract investors by building credibility before asking for capital. Real estate developer marketing and real estate investor lead generation usually include:
01
Whether marketing fills tables and bags
02
How much you own vs. rent from apps
03
What each one costs to win
04
How diners see you now
05
Whether first-timers come back
Restaurants rank higher on Google Maps by keeping their Google Business Profile complete, active and well-reviewed:
Google Business Profile
Ask every diner, every time. Add a review link to receipts, table cards and post-order texts, and follow up within a day. Reply to every review in a personal voice, and never offer rewards in exchange for reviews.
AI answers diners and books tables while your staff focuses on the floor. Here's one Friday:
The phone rings during the rush. The AI books a table for four at 8:15.
Someone asks if you have gluten-free options. The AI shares the menu page.
A catering request for a 40-person office lunch is captured and sent to your manager.
A diner asks about Sunday brunch hours and books a table.
Last night's guests get a thank-you text and a review link.
ANSWERS FOR CONTRACTORS
Everything you need to know about setup, dispatch control, and platform integration.
The quickest wins come from visibility and follow-up, which is the real answer to how to get more customers in my restaurant:
The best restaurant marketing ideas give people a reason to visit this week and come back next month:
Toast, the restaurant POS provider, suggests budgeting 3–6% of revenue for marketing. (Source: Toast) New restaurants usually need more in year one. UniBright's restaurant marketing plans typically run $1,500 to $5,000 per month, plus ad spend.
